… Take the postcard-perfect sunset that served as a backdrop for "EAT OTTO." The message connoted the five-year anniversary for Otto’s Pizza, which may have raised a few eyebrows considering Otto’s is a for-profit business and normally would be ineligible for sign status.
But that changed via what Bergeron calls a "work-around": In exchange for 50 pizzas delivered to clients of Portland’s Preble Street social service agency, Otto’s got its name in lights.
"Turns out, Joe and Otto have something in common: They both love the Preble Street organization in Portland," Ben Bornstein explained in the blog …
